“People. They are necessary for any communication.”

Are they? Today? Not necessarily. Though they used to be. When there was no means of communication and no means of entertainment, except some.

I belong to a small village from Rajasthan. And I have seen varied colors of India and it’s culture for many years. They still exist and they are beautiful in their own way. But they are lost for those who don’t see the colors and value in small and ordinary things.

The first chapter of “India Report” talks about the quality, the need, the value, the culture, we have. The report was written in 1958, and stands true to this day. The needs & problems mentioned and the approach to tackle and solve those problems, keeping in mind the objectives, are applicable today too.

“Lota”, the simple vessel, which women(mostly) uses to bring water from hand pumps, wells, and places afar. They are still in use at my village. And they are not much changed from the earlier design, I used to see some 10 years back, It’s just they are not of brass anymore, they are made of steel generally. Those brass lotas are kept as a memory of old times. Though there might be women who still use them.

The communication has become more in terms of mediums, less in terms of values.

There are many problems in India, particularly in rural area, which are not acknowledged as seriously as they should be. Agriculture is the main occupation of Indian rural community, and they are not being provided majorly with the modern technology, or new measures, systems, the knowledge of doing their work with more ease. They still follow old methods. The infrastructure of rural areas are less looked upon, though the major part of India is rural.There are many schemes and plans announced by the Government of India to introduce organic farming, new irrigation facilities, sustainable-energy based farming, but in how many years? These techniques were years ago adopted in other parts of the world, why not in India?

The government talks about ‘Urbanizing India’, can we not balance history with future? Is history meant to be forgotten? And future meant to be awaited? We have so many areas to improve, so many people to reach out to, so many opportunities, and they can only be dealt when we look and communicate.


The report further describes the course curriculum for National Institute of Design, and it’s the best curriculum I have ever seen for any institute of India. The approaches which Charles Eames described and the minute details he talks about in the report, are what we as Designers need to observe and implement in our work.

Sajiya Chaudhary